At Creatryx we believe retention isn’t just another HR metric. It’s the clearest sign that your strategy is working.

When performance stalls or attrition spikes, the instinct is often to patch the issue with a new hire, a pulse survey, or a one-off training. But the most persistent people problems—burnout, disengagement, underperformance, turnover—are rarely solved with surface fixes. They’re signals of deeper misalignment between your people and your strategy.

That’s where Creatryx comes in.

We help commercial and scientific organizations reduce attrition, retain high-potential talent, and build people strategies that actually perform.

Founded by Jax Porter, a former Fortune 500 commercial executive who built and led teams in high-stakes environments, Creatryx was built on a simple insight:

“People problems are actually business problems in disguise.”

With nearly 20 years of experience leading commercial teams and launching over 10 pharmaceutical blockbusters, Jax understands the operational cost of talent risk—missed targets, slowed momentum, and unready managers.

She also knows how to fix it.

We see what others miss.

At Creatryx, we bring:

• The candor of an insider who’s sat in the seat

• The precision of a strategist who’s owned the number

• The credibility of a partner who’s led where you lead

Our mission is simple: To build retention strategies that earn their place on your P&L.

We don’t just service people problems.
We solve them—by helping you spot the leaks, seal the gaps, and retain the talent driving your growth.